About Ethereal
Where artistry becomes alchemy, and every moment is a living ritual.
Ethereal was born from a simple, luminous truth: beauty has the power to transform pain into possibility.
Our founder, Nicole Rourke, created Ethereal as a way to weave her life’s own turning points—motherhood, reinvention, and the deep call to create—into something that could inspire others to awaken and connect.
What began in 2016 as a single creative experiment has grown into a multi-dimensional studio and sanctuary where brand storytelling, soulful events, and modern rituals meet.
It’s a space for people and companies who want their ideas to breathe, feel, and sparkle with meaning -grounded in a culture of excellence.
Why We Exist
We believe that the world needs beauty with purpose—experiences that soothe, delight, and transform.
Ethereal is our love letter to that belief, offering gatherings, creative direction, and brand alchemy that turn the ordinary into something sacred.
Who We Are
Visionary & Founder: Nicole Rourke—artist, mother, and storyteller who turns personal metamorphosis into collective magic.
A Circle of Creators & Collaborators: designers, producers, healers, and dreamers who share the desire to build experiences that awaken connection and spark transformation.
